Reinaldo Simões

Hey! I'm Reinaldo.

I'm a Staff Software Engineer based in New York City, passionate about building fast, scalable web experiences that actually help people. With over 8 years in tech, I've worked with teams around the world to build products that perform well, load quickly, and feel great to use. Most recently at HelloFresh, where I led projects that helped more people convert and made our platforms more reliable.

I work primarily with React, Next.js, TypeScript and modern cloud infrastructure. I've built features that serve millions of users. I love helping other engineers grow, making things faster, and finding simple ways to solve complex problems.

When I'm not coding, I'm usually out with my camera capturing city life and landscapes. You can see my photos on Pexels.

I've recently built AI Photo Advisor, a tool for expert photo critiques using GPT-4o. Try the demo.

I also enjoy building utility apps like WeatherToRun, which helps runners plan their training.